Oliver Lowrie
OpinionHigher fees start with smarter sales – here’s how
Oliver Lowrie argues that instead of dwelling on low fees and the market pressures facing the profession, architects must take control by adopting a structured sales process
OpinionHow doing work for ‘free’ can actually help you increase your fees
Building a relationship with a client through a ‘free’ capacity study is a targeted and effective form of marketing, writes Oliver Lowrie